Browsing Faculty of Information and Communication Technology by Subject "Social media"
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Trust as a mediator of the ralationship between Facebook live-streaming and purchase intention : applying stimulus-organism-response (S-O-R) paradigm
Collection: Pride & Awards 2021 - ICT / ผลงานโดดเด่นปี 2564 - ทส.Type: Research(2021)Facebook is the most popular social media in Thailand. Because it is easy to use and useful, technology is developed, and new features created. Nowadays, Facebook is using a new formal known as broadcasting via Facebook ...