Theses (Master's degree) - International Business / วิทยานิพนธ์ – ธุรกิจระหว่างประเทศ
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A STUDY ON BARRIERS OF CROSS-CULTURAL COMMUNICATION: A CASE OF MULTINATIONAL COMPANY
Collection: Theses (Master's degree) - International Business / วิทยานิพนธ์ – ธุรกิจระหว่างประเทศType: Thesis(Silpakorn University, 2560-01-10)International business brings a number of benefits to a country. Nevertheless, different nationalities, languages and non-verbal languages may cause problems for cross-cultural teams working in a multinational company. ... -
Service provider’s perception of Chinese tourist behavior
Collection: Theses (Master's degree) - International Business / วิทยานิพนธ์ – ธุรกิจระหว่างประเทศType: Thesis(Silpakorn University, 12/7/2019)The purpose of this study is to approach service provider’s perception of Chinese tourist behavior while increase the number of Chinese tourist travel abroad particularly in Thailand. It is superior to understand ... -
MEASURING SERVICE QUALITY OF FOREIGN AND THAI CUSTOMERS TOWARD LUXURIOUS SHOPPING MALLS IN BANGKOK THROUGH SERVQUAL
Collection: Theses (Master's degree) - International Business / วิทยานิพนธ์ – ธุรกิจระหว่างประเทศType: Thesis(Silpakorn University, 12/7/2019)NATTAPHOL BANGVIROONRAG: MEASURING SERVICE QUALITY OF FOREIGN AND THAI CUSTOMERS TOWARD LUXURIOUS SHOPPING MALLS IN BANGKOK THROUGH SERVQUAL. INDEPENDENT STUDY ADVISOR: ARDIPORN KHEMARANGSAN, Ph.D. 90 pp. At this moment, ... -
The investigation of Shoppers' intention in purchasing online global brand
Collection: Theses (Master's degree) - International Business / วิทยานิพนธ์ – ธุรกิจระหว่างประเทศType: Thesis(Silpakorn University, 12/7/2019)This study aims to study about “The investigation of shoppers’ intention in purchasing online global brand” In this research, the researcher choose to use qualitative research to evaluate the investigation of shoppers’ ... -
The Perspective on the Effects of Trade Barriers on Shrimp Exporting Industry
Collection: Theses (Master's degree) - International Business / วิทยานิพนธ์ – ธุรกิจระหว่างประเทศType: Thesis(Silpakorn University, 17/8/2018)The aim of this study is to investigate on the effects of trade barriers on shrimp exporting from the perspectives of fisheries’ officer and shrimp farmers. The qualitative is introduced to the shrimp exporting sector to ...