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ORGANIZATIONAL CAPABILITIES IN TECHNOLOGICAL COMPETENCY DEVELOPMENT FOR AVIATION BUSINESS EMPLOYEES IN DIGITAL ERA
Collection: Theses (Ph.D) - Management /ดุษฎีนิพนธ์ - การจัดการType: Thesis(Silpakorn University, 28/6/2024)This research aims 1) to examine the influence of Organizational Capabilities in Technological Competency Development for Employees on Service Excellence 2) to examine the influence of Organizational Capabilities in ... -
DEVELOPMENT OF A SUSTAINABLE BUSINESS MANAGEMENT STRATEGY MODEL FOR THE COMMUNITY ENTERPRISE GROUP OF HANG RICE PRODUCT IN THE NORTHEASTERN REGION
Collection: Theses (Ph.D) - Management /ดุษฎีนิพนธ์ - การจัดการType: Thesis(Silpakorn University, 28/6/2024)This research aims to study the development of a strategic model for sustainable business management of the Hang rice product community enterprise in the Northeastern region. It employs Research and Development (R&D) ... -
FOOD FESTIVAL DESIGN BY EXPERIENCE ECONOMY THROUGH THEORY OF PLANNED BEHAVIOR OF FOOD TOURISTS
Collection: Theses (Ph.D) - Management /ดุษฎีนิพนธ์ - การจัดการType: Thesis(Silpakorn University, 28/6/2024)This study aimed to 1) review literatures relating to food tourism, experience economy, food festival, Theory of Planned Behavior and actual behavior of food tourists; 2) to investigate the causal relationship of food ... -
CAUSES AND RESULTS OF GREEN INNOVATION MANAGEMENT IN THE MANUFACTURING INDUSTRY OF THAILAND
Collection: Theses (Ph.D) - Management /ดุษฎีนิพนธ์ - การจัดการType: Thesis(Silpakorn University, 24/11/2023)Green Innovation Management is a guideline for business executives who give importance to green innovation concepts, which consists of 4 aspects: 1) Green Innovation Strategy Development 2) Green Organizational Identity ... -
DEVELOPMENT OF RESILIENCE MANAGEMENT STRATEGIES OFTUTORING BUSINESS IN THE FRANCHISE SYSTEM IN THAILAND
Collection: Theses (Ph.D) - Management /ดุษฎีนิพนธ์ - การจัดการType: Thesis(Silpakorn University, 4/7/2023)The purpose of this research was to study trends and constituents of the tutoring business in the franchise system of Thailand using a qualitative research method. The research involved documentary research and Internet ...