Browsing by Subject "การรับรู้คุณค่า"
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Factors Influencing the Loyalty of Online Clothing Customer in Bangkok and Metropolitan Region
Collection: Theses (Master's degree) - Business Administration / วิทยานิพนธ์ – บริหารธุรกิจType: Thesis(Silpakorn University, 1/7/2022)The objective of this study is (1) The level of perceived value, attitude, satisfaction and online clothing customer’s loyalty (2) Perceived value and attitude had a direct influence on satisfaction (3) Satisfaction had ... -
INTEGRATED MARKETING COMMUNICATION FOR CREATING PERCEIVED VALUE OF THE CHAIPATTANA VOCATIONAL PARK NAKHON PATHOM
Collection: Theses (Master's degree) - Development Education / วิทยานิพนธ์ - พัฒนศึกษาType: Thesis(Silpakorn University, 18/6/2021)This research had the purposes for 1) studying the level of the integrated marketing communication in order to create the perceived value of the Chaipattana Vocational Park, Nakhon Pathom, 2) studying the integrated ...