Browsing by Author "Pitak Siriwong"
Now showing items 1-20 of 29
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THE CREATIVE INNOVATION MODEL WITH BRAND EXPERIENCE TO CUSTOMER LOYALTY OF NEW ERA POSHTEL ENTREPRENEURS
Collection: Theses (Master's degree) - Tourism Management / วิทยานิพนธ์ – การจัดการการท่องเที่ยว โรงแรม และอีเวนต์Type: Thesis(Silpakorn University, 28/6/2024)This research aims 1) to analyze the situations of creative innovation and brand experience factors that affect customer loyalty in the poshtel business, 2) to analyze the confirmatory factor analysis of poshtel brand ... -
The Definition; Root of meaning and Good Practical Ways to Good Corporate Citizen Of The Demonstration School of Silpakorn University Students.
Collection: วิทยานิพนธ์Type: Thesis(Silpakorn University, 17/8/2018)The research aimed to study root meaning and good practical ways to good corporate citizen of the demonstration school of silpakorn university students. The research methodology is qualitative approach can be constructed ... -
DEVELOPMENT OF A SUSTAINABLE BUSINESS MANAGEMENT STRATEGY MODEL FOR THE COMMUNITY ENTERPRISE GROUP OF HANG RICE PRODUCT IN THE NORTHEASTERN REGION
Collection: Theses (Ph.D) - Management /ดุษฎีนิพนธ์ - การจัดการType: Thesis(Silpakorn University, 28/6/2024)This research aims to study the development of a strategic model for sustainable business management of the Hang rice product community enterprise in the Northeastern region. It employs Research and Development (R&D) ... -
DEVELOPMENT OF ANTECEDENT FACTOR MODEL OF BUSINESS CONTINUITY AND RESTAURANT BUSINESS INNOVATION OF HOTEL INDUSTRY IN THAILAND: A CASE STUDY OF DUSIT THANI (PUBLIC) COMPANY LIMITED
Collection: Theses (Master's degree) - Tourism Management / วิทยานิพนธ์ – การจัดการการท่องเที่ยว โรงแรม และอีเวนต์Type: Thesis(Silpakorn University, 28/6/2024)This research aimed to study 1) the model for developing business continuity and innovation in the restaurant business, 2) a confirmatory factor analysis of the model for developing business continuity and innovation in ... -
DEVELOPMENT OF INNOVATIVE KNOWLEDGE TRANSFER OFCENTRAL REGION FOOD RECIPES FOR YOUNG ENTREPRENEUR
Collection: Theses (Ph.D) - Management /ดุษฎีนิพนธ์ - การจัดการType: Thesis(Silpakorn University, 1/7/2022)The purpose of this paper is to study the composition, model of innovative development, and the development of innovation form to transfer the knowledge of Thai recipes in the Central Region for the new generation of food ... -
DEVELOPMENT OF RESILIENCE MANAGEMENT STRATEGIES OFTUTORING BUSINESS IN THE FRANCHISE SYSTEM IN THAILAND
Collection: Theses (Ph.D) - Management /ดุษฎีนิพนธ์ - การจัดการType: Thesis(Silpakorn University, 4/7/2023)The purpose of this research was to study trends and constituents of the tutoring business in the franchise system of Thailand using a qualitative research method. The research involved documentary research and Internet ... -
Development of Social Return Assessment Criteriain Thailand's Rail Mass Transit System
Collection: Theses (Ph.D) - Management /ดุษฎีนิพนธ์ - การจัดการType: Thesis(Silpakorn University, 4/7/2023)This research was a mixed method between qualitative research and quantitative research. The objectives of this research are 1) to study the trend of components of the development of criteria for assessing social return ... -
Employee Preparation of Bangkok Bank Banpong Business Center, Ratchaburi Province For Into Digital Banking in Thailand 4.0
Collection: Theses (Master's degree) - Business Administration / วิทยานิพนธ์ – บริหารธุรกิจType: Thesis(Silpakorn University, 17/8/2018)This research is a qualitative research. The purpose of this research was to study the readiness of Bangkok Bank employees in Ban Pong Business Center Ratchaburi province towards a digital banking system in Thailand 4.0 ... -
Environmental factor in supporting young entrepreneur: The case study of student faculty of Management Science, Silpakorn University Phetchaburi Information Technology Campus
Collection: Theses (Master's degree) - Business Administration / วิทยานิพนธ์ – บริหารธุรกิจType: Thesis(Silpakorn University, 12/7/2019)This research has a purpose to study about the environmental factors which support the start-up business as young entrepreneurship and study the relations between the environmental factors and the support of young entrepreneur ... -
Factors affecting energy saving behaviors in the office of Leopard medical brand company limited officers
Collection: Theses (Master's degree) - Business Administration / วิทยานิพนธ์ – บริหารธุรกิจType: Thesis(Silpakorn University, 12/7/2019)This research was a quantitative research. The research aimed 1) to study the energy-saving behavior in the workplace of the employees of Leo Medical Co., Ltd. 2) to study the factors influencing the energy-saving behavior ... -
Factors affecting Good Citizenship Characteristics of Undergraduateof Silpakorn University Sanam Chandra Palace Campus
Collection: วิทยานิพนธ์Type: Thesis(Silpakorn University, 17/8/2018)This research aim to 1) study of personal factor affecting Good Citizenship Characteristics of Undergraduate of Silpakorn University Sanam Chandra Palace Campus. 2) study of Students’ Activity Participation, Locus of ... -
THE FINANCIAL PLANNING AND MANAGEMENT OF SINGLE DIVORCEDMOTHERS IN BANGKOK
Collection: Theses (Master's degree) - Business Administration / วิทยานิพนธ์ – บริหารธุรกิจType: Thesis(Silpakorn University, 12/7/2019)This qualitative research had the aim to study techniques and obstacles in financial planning and management of single divorced mothers living in Bangkok. The research also identified problems of financial management and ... -
GUIDELINES FOR ADOPTION OF THE CIRCULAR ECONOMY TO INCREASE VALUE-ADDED FROM COMMUNITY WASTE BAN NONG MOO, MOO 5, AMPHOE KAMPHAENG SAEN, NAKHON PATHOM THAILAND
Collection: วิทยานิพนธ์Type: Thesis(Silpakorn University, 25/11/2022)The purposes of this research were to 1) Learn about the circular economy concept of Ban Nong Moo, Moo 5, Amphoe Kamphaeng Saen, Nakhon Pathom Thailand. 2) Learn about the guidelines for adoption of the circular economy ... -
Guidelines for the Development of Gastronomy Tourism Route,Case Study Khlong Damnoen Saduak, Damnoen Saduak,Ratchaburi Province
Collection: Theses (Master's degree) - Business Administration / วิทยานิพนธ์ – บริหารธุรกิจType: Thesis(Silpakorn University, 12/7/2019)The purposes of the study on guidelines for the development of gastronomy tourism route, case study of Khlong Damnoen Saduak, Damnoen Saduak, Ratchaburi Province wrer to study tourist attractions and restaurants, to propose ... -
Impact and Adjustment of Food and Beverage Restaurant Business Operation At COVID-19 Crisis Situation
Collection: วิทยานิพนธ์Type: Thesis(Silpakorn University, 4/7/2023)The purpose of research was to study the impact and adaptation of food and beverage business operation in a critical situation caused by the Coronavirus Disease 2019 (COVID-19), which is qualitative research conducted to ... -
The influence of organizational culture on productivity improvement of officials in the digital society : A case study of Budget Bureau, Office of the Prime Minister (Thailand)
Collection: วิทยานิพนธ์Type: Thesis(Silpakorn University, 4/7/2023)The purpose of this research was to study the organizational culture and productivity improvement of the Budget Bureau personnel including government officials, and permanent and government employees, and to do a comparative ... -
MODEL AND MARKETING STRATEGY OF THE MANUFACTURER OF HONEYCOMB RADIATOR CASE STUDY K.P. RADIATOR LIMITED PARTNERSHIP
Collection: Theses (Master's degree) - Business Administration / วิทยานิพนธ์ – บริหารธุรกิจType: Thesis(Silpakorn University, 12/7/2019)This quantitative research was conducted to study the recurring patterns, strategies and technical difficulties, including plausible solutions being planned by Thai entrepreneur of a honeycomb radiator manufacture “K.P. ... -
A new positioning strategy driven by green business of environmental friendly restaurant operators
Collection: Theses (Master's degree) - Tourism Management / วิทยานิพนธ์ – การจัดการการท่องเที่ยว โรงแรม และอีเวนต์Type: Thesis(Silpakorn University, 24/11/2023)This research aims to 1) study the situation problems and obstacles of environmentally friendly restaurant operators 2) analyze ways to promote new positioning strategies driven by green business of environmentally friendly ... -
The Pattern and Strategies Active Citizen Education: Case study of the Western Young Active Citizen
Collection: วิทยานิพนธ์Type: Thesis(Silpakorn University, 17/8/2018)This research aims to study pattern and strategy of active citizen creation: case study of young active citizen on western society. The qualitative research is applied with this study by proceeding fieldwork interview to ... -
Problems and Guidelines in Developing Academic Staff for Academic Rank Placement of Rajamangala University of Technology Rattanakosin
Collection: Theses (Master's degree) - Business Administration / วิทยานิพนธ์ – บริหารธุรกิจType: Thesis(Silpakorn University, 17/8/2018)The Purposes of this study were to study 1) the problems that attected academic staff in applying for academic ranks; and 2) the guidelines for developing acadmic staff in academic rank placement of Rajamangala University ...