Browsing by Author "ศศิตา นาคพันธวงศ์"

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The structure relationship of entrepreneurial orientation marketing capability and innovation management influence of firm performance of small and medium enterprises in the lower central region of Thailand

Collection: Theses (Master's degree) - Engineering Business / วิทยานิพนธ์ - ธุรกิจวิศวกรรม

Type: Thesis
ศศิตา นาคพันธวงศ์ (Silpakorn University, 4/7/2023)

In this thesis, the researcher examines 1) the influence of entrepreneurial orientation marketing capability and innovation management influence of firm performance of small and medium enterprises in the lower central ...