Browsing by Subject "การยอมรับเทคโนโลยี"
Now showing items 1-11 of 11
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BEHAVIOR AND TECHNOLOGY ACCEPTANCE ON MOBILE BANKING SERVICES OF GENERATION X USERS IN BANGKAE DISTRICT IN BANGKOK
Collection: วิทยานิพนธ์Type: Thesis(Silpakorn University, 12/6/2020)This research aimed to study 1) study about customer’s behavior of using on mobile banking 2) study the acceptance of technology using mobile banking and 3) study the problems and barriers for technology using mobile banking ... -
Experience and Technology Acceptance of Post-Retirement People in Bangkok and Metropolitan Area that Affected Willingness to Use E-Book
Collection: Theses (Master's degree) - Business Innovation Management/ วิทยานิพนธ์ – การจัดการนวัตกรรมทางธุรกิจType: Thesis(Silpakorn University, 26/11/2021)This research was aimed to 1.Study the experience using E-Book of the elderly after retirement 2. Study the acceptance of E-Book technology of the elderly after retirement 3. Study both experience and acceptance of the ... -
Factors Affecting Decision Making to invest in Digital Salak on MyMo of the Government Savings Bank Customers
Collection: Theses (Master's degree) - Business Administration / วิทยานิพนธ์ – บริหารธุรกิจType: Thesis(Silpakorn University, 18/6/2021)The purposes of this research were 1) to study the level of marketing communication, technology acceptance and decision making to invest in Digital Salak on MyMo of the Government Savings Bank customers 2) to study marketing ... -
FACTORS AFFECTING DECISION TO USE SKYSCANNER APPLICATIONOF THAI TOURISTS IN BANGKOK
Collection: Theses (Master's degree) - Business Administration / วิทยานิพนธ์ – บริหารธุรกิจType: Thesis(Silpakorn University, 26/11/2021)The objectives of this research were to investigate 1) level of decision used service, technology acceptance and quality of electronic services. 2) the acceptance of technology that affects decision used service and 3) ... -
FACTORS AFFECTING INTENTION TO USE ELECTRONIC SERVICE VIA MOBILE BANKING OF GOVERMENT SAVING BANK IN RATCHABURI PROVINCE
Collection: Theses (Master's degree) - Business Administration / วิทยานิพนธ์ – บริหารธุรกิจType: Thesis(Silpakorn University, 18/6/2021)The purpose of this paper was to identify the main factors that influence the usage. The samples of this Factors affecting intention to use electronic service via mobile banking of Government saving bank in ratchaburi ... -
Factors Affecting Intention to Use Payment Services by QR Codes of Retailers
Collection: Theses (Master's degree) - Business Administration / วิทยานิพนธ์ – บริหารธุรกิจType: Thesis(Silpakorn University, 10/7/2020)The purposes of this research were 1) to study the level of technology acceptance, marketing communication and intention to use the payment service via QR Code of retailer merchants 2) to study the factors of technology ... -
Factors affecting the adoption of QR Payment technology Of Krungthai Next users In Bangkok
Collection: Theses (Master's degree) - Business Administration / วิทยานิพนธ์ – บริหารธุรกิจType: Thesis(Silpakorn University, 12/7/2019)The objective of this research were 1) to study the factors affecting the adoption of QR payment technology of Krungthai Next users in bangkok, and 2) to study adoption level of QR payment technology of Krungthai Next users ... -
FACTORS AFFECTING THE DECISION TO REFUND PERSONAL INCOME TAX VIA PROMPTPAY OF PERSONAL INCOME TAXPAYERS FILING TAX RETURN THROUGH THE INTERNET IN NAKHON PATHOM PROVINCE
Collection: Theses (Master's degree) - Business Administration / วิทยานิพนธ์ – บริหารธุรกิจType: Thesis(Silpakorn University, 17/8/2018)This research aims to 1) analyze the relationship of taxpayers’ decision to choose PromptPay to get their tax refund and demographic data of participants, 2) analyze the relationship between users’ perception about electronics ... -
MEDIA EXPOSURE SERVICE INNOVATION BASE ON APPLICATION AND APPLICATION BEHAVIOR IN LIFESTYLE OF BABY BOOMER IN BANGKOK METROPOLITAN
Collection: Theses (Master's degree) - Business Innovation Management/ วิทยานิพนธ์ – การจัดการนวัตกรรมทางธุรกิจType: Thesis(Silpakorn University, 18/6/2021)This research studies Media exposure, service innovation base on application and application behavior in lifestyle of baby boomer in Bangkok Metropolitan. The data collection is done through questionnaires by 400 baby ... -
TECHNOLOGY ACCEPTANCE AND INFORMATION SYSTEM QUALITY AFFECTING DECISION TO USE CORPORATE INCOME TAX FILING SERVICE ONLINE TAXPAYER OF BUSINESS INDUSTRY
Collection: Theses (Master's degree) - Business Innovation Management/ วิทยานิพนธ์ – การจัดการนวัตกรรมทางธุรกิจType: Thesis(Silpakorn University, 18/6/2021)The purposes of this research were to explore technology acceptance and information system quality affecting decision to use corporate income tax filing service online taxpayer of business industry. Using closed-ended ... -
ปัจจัยที่ส่งผลต่อการยอมรับการใช้เทคโนโลยีสารสนเทศและการสื่อสารของพนักงานกระทรวงเทคโนโลยีสารสนเทศและการสื่อสาร
Collection: Theses (Master's degree) - Architectural Heritage Management and Tourism / วิทยานิพนธ์ - การจัดการมรดกทางสถาปัตยกรรมกับการท่องเที่ยวType: Thesis(มหาวิทยาลัยศิลปากร, 2014)